Safdar Malik is a Pakistani film producer[1] born in Lahore producing films directed by Syed Noor. He is owner of Potential Engineers pvt Ltd, a company producing many movies like Jhoomar, Jungle Queen, 'Mukhda Chan Verga' and Baghi. "NACH KE YAAR MANANA" has been announced to be released on Eid day. The film is being produced by Syed Noor and Safdar Malik whereas directed by Masood Butt.
The director of the movie hasn't got good record in past as he has been making commercial multi star movies without script and proper direction. But there are bit high hopes in certain circles as it is Syed Noor's production.
He is producing the upcoming movie Wohti Le Kay Jani Aey directed by Syed Noor. The shooting of the film is complete and the post-production work is underway at Shabab Studio, Lahore. The film will release on Eid-ul-Fitr 2010 and in two days received 8 million rupees, domestically. Critics of the film said: "The film is not a masterpiece that's for sure, but Syed Noor has really captured the viewers minds with laughter and fun which is needed at this very moment" and another saying: "He addresses the viewers with laughter at the very first scenes but on the whole the film does not have the material to become a international film which we need at this stage" as well as saying: "The cinematography, editing and the camera's capture was very good. He's finally got out of the habit of using cheap, rusty old camera equipment but the sound and audio needs improvement, it's way better than the disastor movie Zill-e-shah anyday.